Inside the Build: Elevate Fitness

Elevate Fitness is the largest independent gym of its kind in Winchester, England. It was designed around the principle that longevity is built through a balance of cardiovascular training and strength work. 

This studio is not about excess. It is about precision. Every element of the space supports smarter, more efficient training that delivers long term health benefits, improved performance and measurable progress. 

The Vision

Elevate Fitness was founded with a clear vision to redefine what effective training could look like within a private studio setting. The intention was never to do more, but to do better. Better coaching. Better data. Better equipment.

Through its partnership with BLK BOX, Elevate set out to create a training environment designed to support longevity, performance, and sustainable health. The ambition was to build a studio where every session would have purpose, every movement would carry intent, and every detail would be designed to last.

The concept centred around three dedicated training spaces. A hybrid and HYROX focused performance area built to support high intensity, competition ready training. A high specification strength and functional fitness gym featuring free weights, performance racks, cable systems and a sled track, supporting Elevate’s Lift classes alongside PT led open access training. Alongside this, a dedicated Pilates studio was planned to support strength, mobility and recovery, creating a well rounded training experience.

Equipment Installed

To support Elevate’s studio vision, the facility was fitted out with a carefully selected range of versatile, high quality equipment. Each piece was chosen to support efficient programming, safe progression, and a seamless blend of strength and cardiovascular training within a compact footprint.

The installed equipment includes:

• Pin Select Leg Extension/ Curl

• Dual Adjustable Pulley

• Custom 3 Series Compact Racks

• HD Bumper Weight Plates

• 2 Tier Hex dumbbell Rack with dumbbells

• Utility bars

• Cable Attachments

• Olympic Flat Bench

• Cast Iron Kettlebells

• Competition Sled

• Agility Turf

• Soft 3 in 1 Plyo Boxes

The Result

Elevate Fitness is now a streamlined, high performance training environment where coaching and clarity lead the experience. The space allows trainers to deliver focused sessions without distraction, supporting consistent progress across strength, conditioning, and movement quality.

Tom Donalson, co-founder of Elevate Training Club, said:

“The new gym floor gives us the platform to coach proper form, focus on technique, and help our members push in a way that feels empowering, not intimidating."

By balancing strength and cardiovascular training within a carefully planned footprint, Elevate Fitness supports a wide range of clients, from those building foundational fitness to those pursuing higher performance goals. The studio now stands as a space that encourages consistency, accountability, and measurable improvement, helping clients build sustainable training habits that support lifelong health and performance.

Jonny Flynn, BLK BOX Business Development Manager, who helped bring the facility to life, said:

“Elevate Fitness is a studio that values quality over excess. Built for consistency rather than trends, it is designed to withstand daily use. It is a straightforward training environment that will continue to support the business as it grows and evolves.”

The result is a future ready training space that reflects Elevate’s coaching philosophy while providing the infrastructure to support long term member success.